Our next Lunch & Learn @ Liquid is on August 26th. Take a break from the office and enjoy lunch on us while our presenters teach you how to effectively generate leads through your digital marketing efforts, and how to ensure you are spending your marketing budgets wisely.
In this session, you will hear from Liquid’s Digital Marketing and Creative teams as they take you on the journey from researching and planning to launching and continuously improving an integrated digital campaign. We'll touch on all channels including social media, search engine marketing, content marketing, email and display advertising.
We will cover:
- Planning: How to define your audience, identify channels and messaging and define budgets
- Creating: How to best produce and leverage your digital content
- Converting: How to design engaging ads and landing pages that will drive conversions
- Analyzing: How to monitor ROI and improve your live campaigns.
With the new year right around the corner, this session will provide you with the insight needed to develop an effective digital marketing plan for 2016.
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About Liquid Interactive
Liquid is a leading interactive marketing agency specializing in interactive strategy and marketing, user experience (UX) design, creative website design and development, complex business applications, broadcast and video production, and mobile and interactive technologies. Headquartered in the Lehigh Valley (PA) with a satellite office in Greensboro, NC, Liquid serves national and global brands, Fortune 1000 and F100 clients, and non-profits.