With the aim of increasing the standards of excellence on the Internet, IMA recognizes the best work from web design firms, advertising agencies and corporate marketing departments, as well as individual web designers and graphic artists around the world. IMA uses an open nomination process to continually promote adventurous, innovative, jaw-dropping website experiences. Their panel of judges – individuals who have distinguished themselves in their field and who demonstrate exceptional leadership ability and vision – evaluate submissions based on five criteria: Design, Content, Feature Functionality, Usability and Standards Compliance. IMA offers Best in Class and Outstanding Achievement awards.
Our work for MLFB had superior scores in all five categories – a total score of 485 out of 500 – achieving the Best in Class Award (score of 480 or higher). MLFB and Liquid share this honor with other major brands like CBS, Disney, and ESPN.
“It’s great to be recognized by yet another panel of industry experts for the MLFB.com website,” said Jim Ludlow, President & CEO, Liquid. “The IMA judges have high standards of excellence and rewarding us with a Best in Class Award is a testament to Liquid’s talent, vision, and ability to aspire to new heights in website design and development.”
About Liquid Interactive
Liquid is a leading interactive marketing agency specializing in interactive strategy and marketing, user experience (UX) design, creative website design and development, complex business applications, broadcast and video production, and mobile and interactive technologies. Headquartered in the Lehigh Valley (PA) with a satellite office in Greensboro, NC, Liquid serves national and global brands, Fortune 1000 and F100 clients, and non-profits.