Learn how the most popular social media platforms, including Instagram, Facebook, Twitter, LinkedIn, and YouTube, are continuously updating to improve their user experience.
If a picture's worth a thousand words as the old saying goes, then video speaks in volumes. Let's face it, you have a limited window to share your complete story in a compelling way. Video closes the attention gap.
Liquid offers decades of experience and technological expertise in video capture and production. Through video you can show – not just tell – customers about your strengths, benefits, culture, and your uniqueness. Make your true brand come to life.
Are you taking advantage of video? More businesses than ever before say they are. Nearly 90% of businesses currently feature video in their digital marketing, recent studies show.Video in digital marketing is no longer a "bells-and-whistles" add-on. It's a preeminent communications channel. Want proof? Look no further than the video platform YouTube, now the second largest search engine in the world.
Video has fast become an effective and affordable solution for communicating your brand, and its products and services. Here are just a few ways video can make an impact on your brand:
It's not just us. Video draws high favor in search engine rankings because Google now has a premium on video in its results. It makes sense from both an SEO and user experience perspective – a well-designed video helps keep customers on a page for longer, more focused durations.
- Demonstrate a product or service
- Show off your culture, enhance your About Us page
- Spread customer goodwill through how-to videos and tutorials
- Be compelling, authoritative, and inspirational with striking presentations
- Offer a new perspective of your brand with drone footage
- Make your brand stand out from your competitors
When you work with Liquid, you get the benefit of our multi-disciplinary teams with expertise in digital marketing strategies, SEO, and analytics. Video marketing can boost your inbound marketing tactics, so we begin with your success in mind.
Your first goal in creating a fulfilling customer experience is obviously to get the attention of more customers. Video is an essential SEO tool.Liquid wants you to have way much more than a cool-looking website video. We're dedicated to giving you an asset for use. Ours is a multi-use, multi-channel, multi-purpose mindset, giving you the best bang for your video marketing investment.
We base our work on your business goals, user profiles, and the customer journey across all platforms and marketing channels. It's all about showing you in your best light, and meeting the customer where they work, eat, sleep, and live.
This of course includes creating mobile-friendly video, which takes advantage of the higher-resolution and higher streaming speeds of today's devices.After several decades producing high-quality digital video and can put our experience to work in ways others haven't yet discovered. Our video team features specialists in every type of professional video service, and with every type of latest digital video technology. We have countless ways of creating stories that evoke emotions and responses in customers.
Liquid's professional video services can provide the full range of solutions for your particular needs:
- 4K UHD Live Action Video
- Drone Cinematography
- Live Streaming
- Stop Motion
- Motion Graphics
- Color Grading
Don't see what you need? Let's collaborate and make your vision come to life.
We uncover business needs and help our clients undergo striking transformations through rigorously tested and proven methodologies designed for our digital world.
A full-service partnership, Liquid guided this tv, voice, and internet provider through a major redesign that reflects their move into higher technology and a wider breadth of services. Liquid helped establish a new voice and tone suitable for a trustworthy regional leader in household media services.
Crayola and Liquid enjoy a long partnership that includes creating cutting-edge interactive applications for their audiences. In this case, Liquid solved Crayola’s visual and technical challenges by creating its "Crayola My Way” tool to offer users product customization.
This was a unique opportunity for the Liquid team to flex its creative and technical muscles through design, development, strategy, and innovation. Because Egoscue is a visually-oriented treatment, imagery played a key role in the website strategy and redesign. Our partnership also featured updates to “E-Pete” posture-tracking, AI-driven software for use in diagnosing treatment.
When a small local brand wants to make a big splash, you often need to start from scratch, and that's essentially how this credit union relationship began. We interviewed everyone from executives to member service representatives in order to capture their true essence, and then we built a roadmap for full-scale rebranding success.
Mack Trucks partnered with Liquid more than 20 years ago in the development of the trucking giant's first website. That project morphed into the ideal partnership that's included multiple custom application projects. We're proud to be helping Mack do business more efficiently.
The B2B space requires a strong loyal connection to its customers. Liquid helped Precision Medical build an attractive, feature-rich website featuring an e-commerce and promotional foundation to better solidify its personalized connection to customers.
Our expertise is only as good as our ability to share it with you. Here are the latest thoughts and ideas from our team.
Liquid was hired by CNN/HLN to shoot 8 of 16 brand new episodes of Forensic Files II. Forensic Files is considered the gold-standard of crime & justice non-fiction programming.
88% of online shoppers won’t return to a website after having a bad user experience. Retain and increase customers with these 6 highly impactful UX design tips.
We’re proud to announce a strategic partnership with Lexer, a global market-leading Customer Data Platform, as part of our continued focus on customized business solutions.