Big deal alert! We’re thrilled to share that we recently received a Gold Hermes Creative Award for our redesign of Endicott College’s website.
The redesign underscores the transformational impact that a well-crafted website can have. Liquid’s design and development teams brought their creative and technical excellence together to produce a solution that’s as strategic as it is visually striking. Every design decision was rooted in a deep understanding of the college's strategic objectives, the pressures of its competitive environment, and the needs of its diverse target audience, from prospective students and parents to faculty and alumni.
“From start to finish, partnering with the team at Liquid on Endicott’s website redesign was a pleasure. Our website has been met with overwhelmingly positive feedback from the College community, and we’re incredibly proud of what we created together.” shared Dan Toth, Director of Digital and Web Services at Endicott College. “Award or not, this redesign reflects the spirit of Endicott and delivers a digital experience that truly represents who we are.”
This now award-winning redesign focused on delivering something intuitive with a crisp, user interface that not only reinforced the institution’s distinctive identity but also elevated its competitive position in the education sector.
By aligning an updated visual language with a highly structured component design, the new site provides a seamless user experience that is as compelling as it is accessible. And that’s for end users and content managers alike!
“The team at Endicott is everything you want in a partner. Smart, committed, and fully aware of the challenges we needed to solve together.” said Jason Mastroianni, Liquid’s VP of Creative. “Big sites can often bring big problems, but our collective team met them head-on or prevented them from popping up in the first place, and created an iteration of the Endicott website that’s improved across the board. The best part? We now have a solid foundation to continue building on because user experience should never stay still for too long.”
About Endicott College
Founded in 1939, Endicott College is located in Beverly, Massachusetts on 235 acres of oceanfront property. The College offers doctorate, master’s and bachelor degree programs in the professional and liberal arts. Students have come to embrace Endicott’s commitment to experiential learning, which combines theory with hands-on, career-related experience. Today, more than 2,900 traditional undergraduate students pursue degrees on the Beverly campus, and 1,200 students enroll in doctoral, graduate, and accelerated undergraduate in online, hybrid and in-person programs at Endicott College.
About the Hermes Creative Awards
Administered and judged by the Association of Marketing and Communication Professionals (AMCP), the Hermes Creative Awards is one of the oldest and largest competitions in the creative industry. Entrants range from media conglomerates and Fortune 500 companies to freelancers with entries across publications, branding collateral, websites, videos, and advertising, marketing, and communication programs.